Jamaica Vacationer Board on monitor for 11% development in 2023


On the heels of the island’s sturdy restoration from COVID-19, the forecast for 2023 is that the vacation spot is on monitor to attain 11% development.

Gross international change earnings for the vacation spot for the 2023 calendar 12 months are additionally forecasted to achieve US$4,122.4M, an estimated 13.3% improve on the earlier 12 months’s earnings.

The announcement was made at FITUR, the most important tourism commerce present held yearly in Spain. With hundreds of contributors annually, the honest is the worldwide assembly level for tourism professionals and the main commerce honest for inbound and outbound markets in Latin America.

Jamaica’s tourism is again, and our restoration continues to outpace our earlier projections. We at the moment are in development mode and to attain this in double digits for this 12 months is large. It would imply extra jobs and extra earnings for staff and the island’s financial system. Tourism is Jamaica’s lifeblood and driver of financial development and the business’s development means the nation’s development,’ stated Minister of Tourism, Hon Edmund Bartlett.

The projected development relies on the island’s major markets registering development over the earlier interval, with the USA exhibiting regular development of seven%, Canada strengthening its place to ship 38.7% development and UK/Europe primarily demonstrating development of 5.3% by way of the Jap European markets.

“We couldn’t obtain these successes with out our companions.”

“Our airline companions, tour operators, journey brokers and so many extra have contributed to the vacation spot remaining high of thoughts and accelerating our restoration. The Jamaica Vacationer Board’s concentrate on an built-in gross sales and advertising and marketing technique which is embedded within the pervasive use of recent applied sciences together with a concentrate on new and rising markets, has allowed the vacation spot to leapfrog its personal projections for development,” stated Donovan White, Director of Tourism.

Final 12 months, Jamaica welcomed 3.3million guests and registered a outstanding restoration of earnings in comparison with pre-covid earnings of 2019, with whole estimated income of $3.636B. Because the vacation spot restoration has outpaced earlier projections there’s a excessive chance that full restoration might be realized a 12 months sooner than predicted.

For extra details about Jamaica, please go to visitjamaica.com.


The Jamaica Vacationer Board (JTB), based in 1955, is Jamaica’s nationwide tourism company based mostly within the capital metropolis of Kingston. JTB places of work are additionally situated in Montego Bay, Miami, Toronto and London. Consultant places of work are situated in Berlin, Barcelona, Rome, Amsterdam, Mumbai, Tokyo and Paris.  

In 2021, the JTB was declared ‘World’s Main Cruise Vacation spot,’ ‘World’s Main Household Vacation spot’ and ‘World’s Main Marriage ceremony Vacation spot’ for the second consecutive 12 months by the World Journey Awards, which additionally named it the ‘Caribbean’s Main Vacationer Board’ for the 14th consecutive 12 months; and the ‘Caribbean’s Main Vacation spot’ for the sixteenth consecutive 12 months; in addition to the ‘Caribbean’s Finest Nature Vacation spot’ and the ‘Caribbean’s Finest Journey Tourism Vacation spot.’ As well as, Jamaica was awarded 4 gold 2021 Travvy Awards, together with ‘Finest Vacation spot, Caribbean/Bahamas,’ ‘Finest Culinary Vacation spot –Caribbean,’ Finest Journey Agent Academy Program,’; in addition to a TravelAge West WAVE award for ‘Worldwide Tourism Board Offering the Finest Journey Advisor Assist’ for a record-setting 10th time. In 2020, the Pacific Space Journey Writers Affiliation (PATWA) named Jamaica the 2020 ‘Vacation spot of the 12 months for Sustainable Tourism’. In 2019, TripAdvisor® ranked Jamaica because the #1 Caribbean Vacation spot and #14 Finest Vacation spot within the World. Jamaica is dwelling to a few of the world’s finest lodging, sights and repair suppliers that proceed to obtain distinguished international recognition. 

For particulars on upcoming particular occasions, sights and lodging in Jamaica go to the JTB’s Web site at visitjamaica.com or name the Jamaica Vacationer Board at 1-800-JAMAICA (1-800-526-2422). Comply with the JTB on Fb, Twitter, Instagram, Pinterest and YouTube. View the JTB weblog.


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